Renewals EBook

Introduction

Chapter 1: The Basics of Renewal Architecture

Chapter 2: Revenue Movement

Chapter 3: Mid Term Contract Changes

Conclusion

Why does this matter?

Effective contract renewal management is essential for driving revenue and maintaining strong customer relationships, yet many organizations struggle with its complexity. This ebook will guide you in building an efficient renewal system in Salesforce, streamlining workflows and providing actionable reporting insights that help you prioritize high-value contracts and forecast future revenue.

Whether you aim to boost renewal rates or track contract performance, this guide provides the tools you need. By leveraging Salesforce’s native tools, you can avoid costly third-party solutions and create a tailored renewal process.

Who is this for?

This ebook is for professionals managing customer renewals and contracts in Salesforce.

Table 1: Persona List

Persona Focus Area Objective
Salesforce Admin/Architect Technical/Operational Optimize and automate the renewal process using Salesforce tools like Flows, custom objects, and reporting.
RevOps Teams Technical/Operational Optimize and automate the renewal process using Salesforce tools like Flows, custom objects, and reporting.
Customer Success Teams Customer Centric Gain visibility into renewal opportunities, contract changes, and churn risks to improve retention.
Sales Teams Revenue Focused Track upsell and downsell opportunities and align renewals with revenue objectives.
Business Leaders Revenue Focused Ensure the renewal process is automated, data-driven, and provides actionable insights through reporting.

Core Themes for Effective Renewal Management

How to use this eBook